Product Description
Quarto.
[144] pp.
, mostly illustrations (some in color), reproducing advertisements, illustrations from books, and examples of typography; seven leaves with mounted paper samples showing different colored ink.
With full-page biographies of the nearly thirty artists and designers whose work is compiled here.
Also included is a list of the paper samples herein.
Bound in original publisher's brown decorated boards printed red and black, gray endpapers (new spine almost imperceptible; bookplate removed from inside front cover; minor foxing and offsetting to versos of some leaves).
Overall a very attractive copy.
BEAUTIFUL AMERICAN PAPER AND GRAPHIC ARTS CATALOGUE; FEW OTHER COPIES HAVE SURVIVED IN SUCH GOOD CONDITION.
OWING TO THE LUMINOUS QUALITY OF THE ILLUSTRATIONS AND THE TACTILE EXPERIENCE OF HANDLING THE PAPER STOCKS, DIGITAL SURROGATES WILL ALWAYS REMAIN AN UNACCEPTABLE ALTERNATIVE.
While technically a "salesman's sample catalogue," the present volume offers extremely compelling graphic arts of the period, as well as paper and ink samples.
There are designs by the two most famous American book designers of the era, namely Bruce Rogers and Frederic Goudy, as well as many who are little known today, including Louise Ames Norman, Charles B.
Falls, Claire Avery, W.
P.
Schoonmaker, Edward Penfield, Adolph Triedler, Earl Horter, Robert Wildhack, Thelma Cudlipp, Noémi Peressin, and Ralph Fletcher Seymour.
The editor, Joseph Moore Bowles, was himself well respected: he was a publisher, director of the NYC Art Center, and editor of periodical publications "Modern Art," "The Collector and Art Critic," and "Interior Decoration.
"
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